The internet search giant Google has announced that it is to retire Google Reader on July 1 this year. Google announced in September 2011 that they would be having a ‘Fall Spring Clean‘ and shutting down some of their products.
Yesterdays announcement that Google Reader along with 7 other products were to be closed sees a continuation of the review of the Google Product estate. Since 2011 Google have closed 70 products, which is more products than some businesses ever have.
Other casualties in this round of retirements include
- Snapseed Desktop for Windows & Man
- Google Voice App for Blackberry
- Google Building Maker
We’re living in a new kind of computing environment. Everyone has a device, sometimes multiple devices. It’s been a long time since we have had this rate of change—it probably hasn’t happened since the birth of personal computing 40 years ago. To make the most of these opportunities, we need to focus—otherwise we spread ourselves too thin and lack impact.
Google say that Google Reader is being retired because of a decline in usage, but is RSS really dead? Already there is a #savegooglereader campaign on Twitter, with people offering to pay for a replacement RSS reader
If you build a nice Google Reader replacement. I will give you money.
— Gaz Aston (@gazaston) March 13, 2013
— 2Like (@2_Like) March 14, 2013
so it is not as dead as Google may think or there is a model for a small business here.
We see lots of hyperlocal sites using RSS to add extra layers of content to their sites, things such as feeds from local papers, or other local sites. Granted these feeds don’t rely on Google Reader or any other product, but if Google are saying there is a decline in usage in the reader and retiring it, is this the early signs that RSS really is dying, will sites stop providing RSS feeds in the future? Is it the begging of the end for sharing on the Internet?
Personally I never really used any RSS reader, I was never disciplined enough to read it every day and keep on top of it, I much prefer browsing my favourite sites (so maybe I have played a small part in this retirement).
What will you be using instead of Google Reader in July? Let us know what you think the best RSS readers are out there..