Tag Archive for news

Getting people to pay for your web content…or not

I have a long standing campaign to get a news organisation to make a donation to a local children’s charity (rather than paying me) when using my content.  So far this has proved unsuccessful with news orgs occasionally lifting my stuff (MyVillages) or coughing into their beard when a charity donation is mentioned (Islington Gazette) or indignation (BBC commissioned documentary maker).  I know this isn’t straightforward, even within big organisations the budget may not be available or a charity donation may be nearly impossible to run through the accounts dept.

I had an amusing encounter with the Mailonline website the other day when they contacted me to ask to use a video from my YouTube channel.  The video in question is a very crude but evocative piece of some traditional fisherman in Kerala India I shot on a basic digital camera back in 2006 and edited badly in Windows Moviemaker – it’s had over 19,000 views.  The Mail had an excellent photo feature on similar Keralan fishermen diving for mussels.  It wasn’t exactly what the Mail wanted, so they were trying to tease it out for nothing.

For me of course if someone isn’t paying for something, I would prefer the YouTube original to be embedded in their site, which can be done without asking then at least my viewers go up. The Mail did offer a link to the charity which is better than nothing, but that would be most useful in the context of a story about inner city life, not a lifestyle piece on Kerala.

I still scratch my head a little at why such a huge website can’t stump up £100, but maybe that’s why Mailonline is profitable…..

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Video request
Dear William Perrin,

Do you own the video:

http://www.youtube.com/watch?v=HZDx2_4Kli8

If so, I’d like to request permission to download it and play it on our website (www.mailonline.com) to go along with the story we’re running today.

We will of course credit your YouTube channel.

Regards,

[x]

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hi [x]

yes i shot the video and own it

before agreeing to it use could you let me know what context the video will be used in please (is it a travel or news feature?). I am very fond of the keralan fisherman

it can be used under licence in return for a £100 donation to this charity

http://www.cyproject.org/

if you breach these terms i shall come after you with my copyright lawyer

cheers
w

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Thank you for getting back to me William,

Here is the link:

http://www.dailymail.co.uk/news/article-2216102/Breathtaking-photos-capture-superhuman-effort-Indian-divers-fishing-mussels.html

I can’t offer money but I could provide a link to the charity (we’re the biggest news website in the world) so that could be a benefit.

The footage I really would like is of the divers. But I’d like to show some flavour of the local area.

Would you say you have a video that would illustrate the story?

Best regards

[x]

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Subject: Re: kerala fishing video

 

thanks [x] – nice picture story

of course you can offer money, pull the other one – you paid for the pictures. I am asking for a tiny donation to a charity that helps kids in some of london’s toughest estates (and of which i was once a director) and you are the world’s biggest news website

if you don’t mind the odd profanity then on the whole ‘give me this for free’ thing check out

i you change your mind let me know

cheers

w

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Hi William,
Of course, you’re right. Even though the video dept has no budget (unlike the vast picture department), money can be got for what is deemed must-have video.

If you can get me video of what’s happening in the pictures, then I’m sure I could get some money.

I appreciate you getting back to me, though.

Cheer,
[x]

The making of a hyperlocal – step-by-step

richmondcastle

The town’s impressive castle

 

Over the years I’ve been involved in many community publishing ventures of different shapes and sizes – but not on my doorstep.

Recently that’s started to feel a little odd as I know more about the local politics, goings on and issues in many other parts of the UK than I do in my home town.

So I’ve decided to do something about that. The Richmond Noticeboard is in its very early stages – I’ve done a little bit of local reporting, compiled some what’s on information and have been doing some signposting of other people’s online content where I think it will be interesting to local residents. Last week’s flooding saw it become a useful point of reference for road closures and other travel information.

Over the coming weeks, I intend to document its progress and reflect on the decisions taken along the way to build up some resources which could be useful for other people looking to set up similar sites.

Coming as it does at the time of year when I know many journalism students will be getting ready to cover their own patches, I hope it will also be an opportunity to share experiences from other parts of the country.

I’ve published the first in this step-by-step series today at a dedicated section on my personal blog: Making a hyperlocal part one: Why?

The #uclanMade winning news entrepreneurs announced

uclanMadeNews entrepreneurs, including some who run well-known hyperlocal sites, were put through a demanding but fun programme last weekend as part of a scheme to find a handful of ‘hothouse’ candidates – and they’ve now been announced!

The Media and Digital Enterprise (Made) project held last weekend at the University of Central Lancashire brought a hand-picked group of 30 media entrepreneurs together for the intensive 48 hours of training and focus.

And the winners were……

·         James Oldfield,  Hand Pumped

·         Alison Smith, Pesky People

·         Stuart Goulden, One&Other

·         Michael Niskin, Entrepreneur Quarterly 

·         Anthony Beswick & Scott Heslop, Fruit + http://www.creativemoose.com/

·         Gemma Collins, 3VTV

As well as providing some coaching and mentoring around the community aspects of running an online enterprise, I was involved in the judging of the finalists which took place through final presentations and discussion with the other judges.

One of those, Arthur Porter of the soon-to-be-launched Business Journal summed up the quality of the applications.

“It was a very difficult decision due to the abundance of talent and excellent projects on show.

“The MADE UK Startup Weekend churned out an array of amazing journalistic entrepreneurs who somehow very quickly showed their enthusiasm for each other’s ideas and the problems they faced. They were looking for help and guidance from the coaches and their peers. None went home disappointed.”

The project’s director François Nel of UCLan’s school of Journalism, Media and Communications said: “We are very excited about what our MADE Hothouse winners will achieve and what we can learn from their journeys in entrepreneurship. What we want to establish is a network of lean media startups who can rely on us, and each other, for support and guidance.”

MADE will continue with further training events with a DJCAMP data journalism event being held on September 21-22. More details can be found at http://uclanmade.blogspot.com

* Note: One of the Pesky People projects run by winner Alison Smith is to campaign for publishers to subtitle their video clips to improve accessibility. Her demo to those attending the weekend – complete with the removal of the audio to make the point – was both powerful and persuasive. Here at Talk About Local, we will be adding subtitles to videos we include in the future.

Are you in Google News yet? Help us track it

As we reported earlier in the week, lots of hyperlocal news sites have found their way into Google News.

Presumably some changes have taken place in the giant algorithm and now it seems people searching for local news and information in some areas are as likley to be presented with a hyperlocal blog as they are a local newspaper.

But how extensive is this? And is it all, or just some, content that’s being displayed?

If you run a hyperlocal site, would you spare a moment to help us carry out a quick survey?

I’ve set up this shared Google document to record responses and started it off with a couple we already know about.

If you’ve got a minute over the weekend, please could you carry out a search within Google News for something you’ve recently published and see what you get back in the search result.

This move, coupled with news of hopeful moves by the BBC to include links to hyperlocal sites in their local pages adds up to another good week for hyperlocal – greater visibility and, hopefully, even more connectivity.

Have a great weekend!

The hunt is on for news entrepreneurs

One of the initiatives Talk About Local is involved in gets underway today with the launch of a hunt for news entrepreneurs who want to join a programme of training and mentoring.

The Made project (Media and Digital Enterprise) is being run out of the University of Central Lancashire (UClan) after winning funding from Google to help startups develop sustainable business models.
Here’s what project founder François Nel says:

The ideal candidates will be creative, motivated communicators looking to make factual content in the public interest.

Projects could be news and information, hyperlocal news, niche content or issue based. If it’s in the public interest, we want to hear from you.

The project is looking for up to 30 news entrepreneurs, from anywhere in Europe, who are keen to either start or grow their own news start-up.

Following an initial Startup Weekend (June 15-17), up to five projects will be invited to join the MADE Hothouse, a 12 week mentoring and support programme that will give entrepreneurs one-to-one access to expertise from MADE project partners to develop and grow their enterprises.

Talk About Local will be undertaking training around the community aspect – the other expert support comes from data company ScraperWiki, UCLan’s School of Journalism, Media and Communication and the Northern Lights’ business team.

Applications are encouraged via the MADE website or by emailing FPNel@uclan.ac.uk.

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