Although Google’s mysterious algorhythms have become more complicated over the years to thwart a whole industry known as Search Engine Optimisation, Google ranking is still broadly based on simple principles: the more people like your site, the more they will link to you and that’s what makes Google think you’re good. If someone is searching for something and it is on your aforementioned good site, you’ll rank highly.
This means that it is in your favour to be sociable with other websites. Link to other websites that you think will be of interest to your audience and include lots of links within your own posts, both externally and internally. Politely ask the owners of sites that you are friendly with to add a link to your site, if it is relevant. The more Google’s spiders see that your site is lively, interactive, full of content and regularly updated, the more likely they are to promote it.
Because many places in Britain don’t have a lot of content about them online yet, you’ll probably find it doesn’t take very long for your profile on Google to appear on the front page, but you should not expect it to happen straight away. If you’re interested in what people are searching for to find you, keep an eye on the website statistics that are automatically present in a WordPress site.
